What are the high-paying ad networks for low-traffic blog?
When it comes to making money from your website or blog, the first thing that comes to your mind is placing ads.
And running ads on your blog can be a lucrative source of passive income.
Thousands of bloggers rely on AdSense revenue for their monthly income as it is one of the best paying CPM and CPC-based network.
But earning enough ad revenue to make a living out of it is not a one-day job to do.
It takes time for you to start receiving a decent amount.
Many new bloggers fail to make even $1 a month from their new blog.
On the other side, AdSense pay rates depend on the quality of traffic you have.
Rates tend to be highest if you have web traffic coming from tier 1 countries. But if the traffic is from tier-3 countries, then running ads isn’t that viable.
Because of the high quality of their ads, AdSense is definitely an excellent ad platform.
However, getting AdSense approval is a challenge.
Not everyone is fortunate enough to receive AdSense approval right away.
AdSense does not accept all the applications that it receives.
For them to accept you, you must meet their specific requirements.
There are many other quick approval ad networks that pay much higher rates even though you have low traffic on your blog.
In this article, I’ll show you seven fantastic Google AdSense alternatives for low-traffic blogs and websites.
I’ve boosted my ad earnings with each of these networks, and I believe you can do it too.
You’ve come to the correct spot if you’re seeking a long-term AdSense alternative that pays off of your hard work!
It’s not as tough as you have believed to set up display ads on your website.
I’ve chosen ad networks that are simple to set up.
So, you can return to creating high-quality content for your audience once your ads are in place.
Now let’s not waste more of your time and quickly get started!
Why should you look for ad networks for low-traffic blog?
Even though Google AdSense is still quite popular, it is no longer the ideal ad network for small publishers.
It offers feature-rich ad tools for bloggers, but they might be tough to grasp if you have no prior experience with display advertisements.
Here are a few reasons why you might want to seek an AdSense replacement that is both easy to use and more profitable:
#1 Complicated approval requirements
I have no experience with this, but have heard bloggers complaining about facing difficulties while getting approved to AdSense.
Although the specific AdSense criteria aren’t tough to meet, it appears that they already have enough publishers and have turned picky while choosing a new one.
#2 Rigid policies and rules
My vision of a user-friendly display ad network consists of only two things.
- It is simple to set up
- Generate a various number of ad units
With so many options and possibilities, it is hard to know where to start with AdSense these days.
Their laws and procedures might be difficult to comprehend at times.
Also, you might spend hours trying to figure out what’s OK and what isn’t because they revise their policies frequently.
Overall, AdSense isn’t the most user-friendly display advertising network available.
And I know you don’t have time to squander when you’re starting a new blog.
All you want is an ad network that is simple to set up and easy to use, right?
#3 Poor support and assistance for customers
You will run into questions when you start placing ads on your blog.
And although the process of placing ads is not too complicated, this is also not like eating a piece of cake.
Regrettably, when I attempted to contact AdSense, I never got a reply from an actual person.
All were automated replies pointing to threads to solve queries on your own.
They just became too large to provide their publishers 1-on-1 assistance.
And this behavior for me is a huge turnaround!
#4 Poor Ad income due to low traffic
Adsense is no longer what it once was.
Small publishers have a hard time getting highly paid ads because the network attracts many other publishers worldwide.
As a result, you will need an enormous number of visitors if you want to make a lot of money these days with AdSense.
And I assume this is the only reason that you are reading this article.
Now before diving into our list of best high-paying AdSense alternatives, let’s firstly learn about different types of ads.
Types of ads you can use
Different ads have different pricing models.
There are mainly three types of pricing models in online media purchasing: CPC, CPM, and CPA.
It is crucial to comprehend and take all three into account if you’re a publisher.
Let’s learn more about these three pricing models for bloggers.
Cost-Per-Click (CPC) or Pay-Per-Click (PPC)
CPC is a pricing strategy that only charges the advertiser when a user clicks on the ad.
In this pricing model, no conversion is mandatory.
Users are not bound to purchase a product or sign up for a newsletter.
It only needs a click to qualify for the charge.
It is a performance-based measure and sometimes is also called pay-per-click (PPC).
Payment in the CPC model is not dependent only on viewership of the ad but on interactions between the user and the ad.
A user expresses interest in the offer by clicking on the ad.
- Due to high ROI, you are likely to get more advertisers.
- It is easy to collect data and track viewers for CTR (click-through rates) and engagement rates.
- Medium risk is involved.
- A high click-through rate is required.
- Not all clicks are equal.
- Since a publisher never knows how many people will click on the ad, revenue is less predictable.
- It drives people away from your website.
Cost-Per-Mille (CPM) or Cost-Per-Impression
CPM is a pricing strategy in which a publisher charges a fixed amount to the audience per 1,000 displays or impressions of their ads.
CPM often is also called cost per thousand.
The CPM model is highly reliant on the number of times the ad was displayed.
It is not dependent on the user clicking or engaging with the ad making it ideal for display and branding efforts.
CPM is the ideal option because of its consistent revenue and verifiable outcomes.
- It has a low risk in comparison to other ad forms.
- CTR is not a cause of concern.
- Viewership can be measured and verified.
- It is a fixed and regular stream of income.
- You need to have a high volume of traffic to earn well.
- Your site gets low-paying ads.
- No payment for the clicks generated.
Cost-Per-Action, Cost-Per-Acquisition (CPA), Cost-Per-Lead (CPL)
Most often CPA pricing model is utilized in affiliate marketing.
It is a cost-per-action model in which the payment only happens when the user executes an action (installation, click, or conversion).
Advertisers pay when a person views an ad on a website, clicks on that ad, and then takes further action under the cost-per-lead pricing model.
Consequently, then only a qualified lead is registered.
Cost-Per-Lead (CPL) pricing model takes the process a step further by requiring a user to execute activity on the advertiser’s website.
Only then will the publisher gets paid.
Advertisers can specify which actions to charge: downloading a PDF, signing up for a newsletter, becoming a member, watching a video, completing a survey, and so on.
This statistic is defined while setting up each campaign.
- It is a far less dependable source of income.
- You might be in charge of making the ad program effective and choosing the best time and location for the ad.
- You earn higher revenue due to the advertiser’s high value.
- When a user clicks on the ad, they redirect to an external page, and you have no way of knowing whether or not the clicks resulted in a completed action. As a result, tracking might be difficult.
- No compensation for the clicks.
- Even if no action is triggered, you will receive free exposure to the ad.
- Advertisers may create advertisements that do not convert on purpose to obtain free branding.
- Cookie fraud, such as cookie expiration or deletion might occur resulting in you not being compensated.
- It is the most vulnerable to false charges.
Now that you know all about different pricing models, it is time to address the best alternative solutions I have for you.
7 Best Ad Networks for Low Traffic Blogs in 2021
Viglink is no doubt one of my favorite AdSense substitutes for low-traffic websites!
They allow you to transform regular links into affiliate links by using their in-text advertising capabilities.
Yes, you read that correctly.
You will get a referral commission if a reader purchases a product after clicking on your link.
Imagine this, you frequently write about Apple products.
You mention your new “iPhone 12 Pro” in one of your blog posts.
Viglink will detect the product name and then convert it into an affiliate link.
Of course, Viglink is one of the best ad networks for any low-traffic content website.
I highly recommend giving it a try if you write reviews and mention products on your blog.
PropellerAds is a pop-and-interstitial ad specialist.
Whenever a reader clicks on any link on your blog, a new browser tab is open in the background.
But keep in mind that not every blog is suitable for popunder ads.
Before activating PropellerAds, make sure that they do not intrude on your reader’s reading experience.
The best way to handle this when you are not 100% sure is by using interstitial ads.
These are full-screen closable adverts.
The minimum payout threshold of PropellerAds is super-low.
Unlike Google AdSense, you don’t have to wait years to reach your $100 payment threshold.
You only need $5 to cash out your publisher revenue.
Also, it supports several popular ways of payment.
BidVertiser is one of the oldest PPC networks on the list.
It offers site-targeted display and text ads.
BidVertiser does not pay for impressions; instead, it only pays for clicks, plus an additional fee if the click results in a conversion.
BidVertiser works on a CPA model that best works with conversions. Conversions are any actions taken by a visitor, such as filling out a form, signing up for a newsletter, purchasing a product, and so on.
Ad kinds include banners, images, text, and mobile advertising.
BidVertiser also has a low payout threshold, just $10.
You can get approved for BidVertiser very quickly as it does not have hefty rules and regulations.
The only drawback for BidVertiser is its quality of ads and irrelevancy to random niches.
With a low-traffic blog, Media.net boasts among the largest advertisement networks.
Powered by Bing and Yahoo!, they quickly match you with the most relevant ads in their vast network.
Most of the time, they utilize text-format advertisements, which you may tailor to match the look of your blog.
Once the ads start showing, you can focus on building your site while Media.net makes you money in the background.
Amazon Affiliate Program
Yes, I realize this isn’t a display ad network.
But, believe it or not, Amazon Associates is also an AdSense alternative for low-traffic blogs.
Here is how:
Making money as an Amazon associate is a piece of cake.
You have complete freedom to market any product on your site!
And the best part is that you get paid every time your readers buy something on Amazon using your links.
Yes, you’ll get money even if you connect to a floor mop and they buy a LED TV.
That isn’t bad at all.
RevenueHits is unique among all other top Google AdSense alternatives for low-traffic sites listed in this post.
They operate on a cost per action (CPA) income model, which means you only get paid for sign-ups or sales made by your readers.
The main advantage of CPA profits is they offer hefty payment for a single activity.
Depending on the advertiser, payments might range from $10 to $50 for each action.
If your readers are searching to buy similar items, you may make a lot of money using RevenueHits.
For Example, If you write reviews on your blog, RevenueHits can display advertising for similar goods relevant to your readers’ interests.
Infolinks provides extensive ad formats and units, making it one of the outstanding AdSense alternatives for low-traffic sites.
Once you are approved, the setup process is uncomplicated, and you’ll have your advertisements up and running in no time.
In addition, the Infolinks dashboard is simple to use.
Make sure you’re familiar with the handy reporting tools and strong ad personalization choices.
You can also instantly allow or stop defined ad units and types directly from your dashboard.
My Thoughts on Ad Networks for Low Traffic Blogs
There you have it! These ad networks for low-traffic sites should make it easier to set up your display advertising.
I already have an Adsense account, but I seldom use it.
Generally, it was because I had barely 10-15 visitors a day at the time of writing.
Therefore it is not a fantastic idea to use Adsense for this traffic.
Start with Infolinks and Media.net if you’re not sure which network to join.
Their dashboards are simple to use, and you’ll be up and running with advertisements in no time.
Anyway! That’s all there is to it.
I’ve compiled a list of the top Adsense alternatives for small, low-traffic websites and blogs.
I wish you all the best in your blogging endeavors.
Please spread the word about this post! Thanks!